The Norica is one of Staedtler’s second tier brands. Apart from this page at Staedtler Thailand (which shows yet another Norica), I don’t find it officially mentioned by Staedtler.
We have here the (modern) 132 46 from Thailand, and the vintage 130 41 from Great Britain. Comments from a previous post indicate that there are even more variants out there!
In Canada, the modern Norica is sold at “big box” type stores. From a distance, one thinks it might be a Mars Lumograph (which one must presume is the intent), but it has a much lower price.
In HB, it has a crunchy, compacting dark lead, and is much higher quality than I would expect from a discount pencil.
The Great Britain Norica, in a B grade, offers a fainter lead than the Norica’s HB. It is also a nice pencil.
Comparing the two pencils reveals some interesting design contrasts. I think I prefer the older pencil.